Hi, I’m Ian!

I am a UX Researcher and Interaction Designer who gives a damn.

ianhall

I am focused on providing my best possible thinking on every project, and am an advocate for stretching the available resources to their limit. There are always tradeoffs, but creativity is a team sport and we all win together.

I've worked with clients of all sizes

allstate
google-fiber
Evernote
culligan
dlc
uxforgood
premier-protein
gybo
atlas-lane
bms
zs
abbvie

Selected Work

Please contact me to access restricted work.

Creativity is connecting observation with imagination.

Discovering the best possible solutions requires using design thinking, observation, and interviewing to uncover insights, and diligence, collaboration, and focus to keep evolving and refining the product. Each step in the process helps us think a little more creatively.

Interview Everyone

Define Constraints

Identify Tools

Facilitate Discussion

Measure Results

Describe Impact

Experience, methods, and tools

* both in-person and remote

Qualitative Research*
  • Test design & socialization
  • Writing unbiased scripts
  • Recruiting & scheduling
  • Leading interviews, observation
  • Leading test analysis

Quantitative Research*

  • Survey design & socialization
  • Script writing to avoid learning effects
  • Usability benchmarking
  • Recruiting & scheduling
  • Test analysis & synthesis
UX Design
  • Information Architecture
  • Flow diagrams and models
  • Exploratory sketching & ideation
  • Wireframing & prototyping
  • Iterative and test-driven design
Measures & Methods
  • NPS, SUS, UMUX tradeoffs
  • GV Design Sprints, Jobs to be Done, card sorts, tree testing, GOMS/KLM, time on task, heuristic evaluation
  • Graphic facilitation, Sketchnoting
Usability Testing*
  • Test design and deployment
  • Script writing & prototyping
  • Recruiting & scheduling
  • Usability Hub, User Zoom, User Testing, Silverback, dscout
Tools
  • Sketch, Photoshop, Illustrator, Axure, Omnigraffle, Pencil, XD, Figma
  • InVision, Principle, Framer, Proto.io
  • Microsoft Office, Google Suite
  • Zoom, Hangouts, Skype, Appear.in

Stay in touch

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